So what’s the latest in tourism? How to promote Honduras and the rest of Central America in those difficult times? How to “sell” our country to the rest of the world? Those were a few of the questions that were asked during the seminar led by Pablo Ramírez, tourism consultant from Chile who came to Copán Ruinas to work with all kinds of representatives of tourism from Honduras, Guatemala and El Salvador. During three days of lively conferences and workshops, the participants learned to focus on offering an all-around experience, rather than selling a product. Just trying to sell our service or product is no longer sufficient; we have to offer our visitors a unique, personal and hands-on experience they will never forget, and working together with all sectors in the process.
Honduras Real Expeditions was there for the seminar and will surely put the lessons learned into practice…
|Miguel Raymundo participating in the workshop on tourism|
This seminar (June 12-14, 2013, at Hotel Marina) was organized by the Chamber of Commerce of Copán Ruinas, ProTour and Trifinio.